Bitget — Amplifying Exchange Authority Through Strategic PR Campaigns

Project overview

Bitget, a leading global crypto exchange, partnered with Rankovate to enhance its public reputation and investor visibility through high-impact PR initiatives.

The goal was to reinforce Bitget’s market credibility across top-tier financial and crypto media outlets, expand global exposure, and build long-term trust with both institutional and retail users.

Challenges & constraints

Projects solution

Rankovate launched a comprehensive PR campaign designed to strengthen Bitget’s brand authority and online reputation:

  1. Narrative Development

    • Created a clear media angle focusing on Bitget’s security, innovation, and user protection.

    • Aligned messaging with current market trends and investor sentiment.

  2. Tier-1 Media Outreach

    • Distributed tailored press releases across top financial and crypto media including Benzinga, Digital Journal, and TechBullion.

    • Ensured placements were indexed on Google News and linked back to Bitget’s official website for organic visibility.

  3. Reputation Monitoring & Tracking

    • Monitored coverage analytics, backlink indexing, and referral traffic growth.

    • Provided a performance report summarizing reach, authority, and visibility gains.

Outcome

The PR campaign significantly enhanced Bitget’s digital credibility and exposure:

  • Published on 200+ major outlets across finance and crypto.

  • +310 % increase in branded search volume post-campaign.

  • Improved Google visibility for brand and industry terms.

The campaign positioned Bitget as a trusted, globally visible exchange with verified media presence and growing investor confidence.

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Success Rate

Lets address your questions today!

Full execution and visibility results appeared within 10 days of launch.

Top-tier media such as Benzinga, TechBullion, and Digital Journal published the releases.

Through live indexing checks, domain authority tracking, and traffic analytics.

Indirectly yes — backlinks from high-authority media improved Bitget’s domain trust and visibility.